IT’S NOT WHAT IT SAYS ON THE TIN!
We are normally pretty good at telling beef steak from chicken breast, but could you tell your halibut from your cod fillet?
A big problem with commercial fisheries is the mis-labelling of species. Remember the whole horse meat scandal? Different countries use different names for species and often they are vague. In Australia for example, flake (which should only apply to two species of gummy shark) is used to sell any shark meat which could have been caught locally or imported. One third of seafood samples in the US were not what they were labelled according to a study by Oceana.
Mislabelling of seafood in restaurants and stores makes it difficult for consumers to choose eco-friendly options, opens a market for illegally caught fish, and can even have impacts on your health.